alan mc gee

Student: (kim griffith 09001947)
Chosen blog: (alan mc gee www.guardian.co.uk/profile/alanmcgee)

- The author:

Alan mc gee - founder of creation records

Founded in 1983 it was a key label in the mid 80s indie movement

Mc gee signed such big name acts as: "the Jesus and Mary chain"

"Primal scream" and Irish act "my bloody valentine”, and after creation

went bankrupt in 1992 went on to discover oasis.

- His topics:

Being a long term music industry insider, mc gee generally blogs his opinions

On current and past states of the industry, his current musical likes, dislikes, whether

A current album is a "classic" and will stand the test of time, he also spends

A lot of his time going to underground gigs around England searching for

Undiscovered talent and bringing these acts to people’s attention through his blog,

Blog titles include "Is the rock opera making a comeback?"

"The best film soundtracks only need one songwriter"

"The undiscovered magic of the Cherrystones".

-frequency of posts:

Mc gee is quite a regular blogger with his blog serving almost as an online journal

And there is an average of four posts a month since January of this year

-the target audience:

By his own admission McGee has always tried to stay on the cutting edge of music

This is evident in his constant search for new talent, although he himself is in his 50's

So it could be said that his target audience is anywhere between 16 and 60.

-the language used:

The language used is descriptive and often humorous i.e.

"With Buddhist chants and psychedelic battle cries,

Dead Skeletons are the perfect outlet for the troubled Brian Jonestown Massacre front man"

-the page layout:

The page is well laid out, with posts arranged chronologically

And because the blog is part of the guardian newspapers

Website the graphics are of a professional standard.

-embedded artefacts;

There are many, including links to band websites and my space pages, links to videos,

And links to legal download sites where you can listen to the music he mentions in his blog.

-interaction:

There is much interaction on the blog page and the page gives a list of the most commented posts, the latest, and the most talked about

-my favourite post: "Why it doesn't matter if the Monkees were '4 real'"

http://www.guardian.co.uk/music/musicblog/2009/mar/10/monkees-pop-authenticity

-why I liked this post:

liked this post because of the title, which is attention grabbing and because the arguments contained in it

Are hilarious and convincing.

-Blogs commented on:

http://www.guardian.co.uk/music/musicblog/2009/oct/28/dig-anton-newcombe?commentpage=1

http://billycorgan.livejournal.com/40394.html

http://glittercop.blogspot.com/2009/10/billy-talks-about-effect-pedals-used-on.html